How To Succeed At Customer Service via Twitter
One of the best ways that you can use Twitter for your business is by providing top-notch customer service that shows you listen and care about what your customers and clients are saying.
6 Time-Saving Social Media Tools
Every marketer and business owner knows the importance of social media. With companies fiercely fighting for people’s attention, social media has become the best platform to reach them. However, if you want to build a solid, cohesive presence that drives results, social media requires a…
Should You Be Using Twitter Ads For Your Business?
Paid advertising is the quickest way to bring exposure and awareness to your business. It is a critical component of every effective marketing strategy, and it should be top-of-mind for every marketer, agency, and business owner. Facebook and Instagram (along with Youtube) are the two…
10 Common Social Media Mistakes
Social media is where it’s at, right? And as a marketer, you need to be active in the social space. But what if you have no idea what you’re doing?
How to Prioritize Brand Safety on Social Media
Prioritizing brand safety on social media is important for your business. But, what exactly is brand safety? Brand safety protects your reputation.
Brands are Showing Their Personality on Twitter
Along with the rise of “woke” brands, we’re seeing a trend recently of brands showing their personality by sharing jokes, roasting competitors, and clapping back at rude posts made by customers and others. Call it Snarky Brand Voice. Wendy’s may be the best-known of the…
Twitter Announces New Regulations on Automated Accounts and Posting
Uproar following probable interference with the 2017 Presidential election has forced social media platforms to reassess some of their policies, Twitter being the most recent. Last week, Twitter released a statement about automation and the use of multiple accounts to try and artificially increase the…
What is Vero, and why is Everyone Suddenly Talking About it?
Vero, a social media application founded in 2015 by billionaire businessman Ayman Hariri that would, in his words, allow users “to have a social experience online that is more matching and more familiar and intuitive to their offline social interaction.” He promises there will be…
Kylie Jenner Snapchat Tweet Costs Snapchat $1 Billion
Kylie Jenner tweeted about her dislike of Snapchat’s recent redesign on Wednesday, and the company promptly tumbled 7.2% today, losing $1.3 Billion in value. sooo does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad. — Kylie Jenner…
How Social Strategy Can Help Grow Your On-site Traffic
If you run a modest sized website or blog, you might be asking yourself “With all of the things to do every day, from SEO to writing content to responding to comments, etc., what’s the real value in social media?” The reality is that, today,…
