7 Beauty Salon Marketing Ideas and Tips
Are you looking for beauty salon marketing ideas? Here you will find some helpful tips to assist your salon’s marketing process. It can be difficult to compete with other salons because they are everywhere. However, with enough hard work and dedication, you can attract more…
Will Advertising Ever Rule The World?
From the Madison Avenue agencies to the current shift towards digital marketing, advertising’s purpose hasn’t changed much over the years: create brand awareness, generate leads, increase revenue, and grow a business’ bottom-line.
Facebook’s New In-Stream Video Ad Solutions Target Most Engaged Viewers
81% of businesses have incorporated video as a key element of their digital marketing strategy. It is a versatile content format that, unlike text-based copy, engages the consumer visually. It is easier to digest, and it should remain a focal point for advertisers since 80%…
Digital Marketing: Expectations vs. Reality
We cannot overstate the great opportunities that digital marketing has brought to advertisers. However, experienced marketers know that, despite its many advantages, there are certain marketing myths that need to be refuted. There are our top 5 expectations vs. reality examples:
Marketing Voices: An Interview With SocialChimp’s Colleen O’Flynn
We caught up with one woman who is taking the social media marketing world by storm to get her insight into what the industry might be lacking – and what she’s doing about it.
Influencer Marketing: 4 Simple Steps to Get Started
We have seen a rise in influencer marketing over the last few years – because we are more willing to pay attention (and buy) after someone we know and trust personally recommends it to us.
How Gen Z is Changing Demographic Targeting
Generation Z, individuals born between 1995 and 2005, are affecting the marketing industry. Their consumer habits and worldviews are altering the way sellers need to advertise their products. With older generations, sellers could advertise based on demographics such as race, age, and gender, but Gen Z…
7 Crucial Metrics Every Digital Marketer Should Be Measuring
One of the biggest advantages of digital marketing is how easy it is to measure and analyze. It is an art, but also a science. And as the saying goes, you can’t improve what you can’t measure.
Home Remodeling Services Marketing Ideas
Home remodeling services require quite a bit of time and effort, especially if you are trying to find marketing ideas. Remodelers are success when they build relationships and stand apart from competition. There are several ways you can improve your marketing strategy. Listed below are…
10 Common Social Media Mistakes
Social media is where it’s at, right? And as a marketer, you need to be active in the social space. But what if you have no idea what you’re doing?
