10 Common Social Media Mistakes
Social media is where it’s at, right? And as a marketer, you need to be active in the social space. But what if you have no idea what you’re doing?
What is the Facebook Relevance Score?
Facebook makes advertising easy and accessible. If you have a business, you might have heard of the Facebook Relevance Score. Ads on Facebook are measured based on their quality and engagement. Facebook’s Relevance Score allows you to decipher whether or not your ad is effective….
How to Prioritize Brand Safety on Social Media
Prioritizing brand safety on social media is important for your business. But, what exactly is brand safety? Brand safety protects your reputation.
How to Find and Learn From Your Competitor’s Ads
Facebook’s main focus was to provide more transparency in advertising. This last June 28th, they implemented a new feature called “Info and Ads” that lets Facebook users check the Ads that every brand and business runs on the platform.
How Often Should a Brand Post on Facebook?
Are you wondering how often to post on Facebook? Is your brand looking for a way to be more successful on Facebook? Follow the article below for more information concerning how often to post on Facebook. So, how often should a brand post on Facebook?…
What is the Right Number of Followers?
The article below will address what is the right number of followers and how important it is to look at social media metrics. By observing different social medias metrics, you will also look at how the higher number of followers does not necessarily mean a more successful social media account.
Facebook Requires Review For Apps Trying To Use Its API
The Cambridge Analytica scandal caused Facebook to add some new items to its data policies. Now, apps trying to use its Platform API must undergo review.
Facebook Is Changing Its Navigation Bar On Its Mobile App
Facebook will be rolling out an updated to its mobile app that changes the way the navigation bar is configured. Users will see new, personalized shortcuts based on which sections of Facebook they use the most.
Which Social Media Platform Should You Be Using For Your Business?
Here’s an interesting statistic: 88% of U.S. businesses are using social media for their marketing. If you’ve ever tried to get everyone inside your business on track with anything, you know how difficult it can be to get everyone to agree on doing things the same way.
Facebook Requiring Disclosure on All Brands’ Ads, Not Just Political Ads
Facebook’s new transparency initiative, which originally targeted only political advertising on the platform, is now forcing disclosures on all ads.
