How to Prioritize Brand Safety on Social Media
Prioritizing brand safety on social media is important for your business. But, what exactly is brand safety? Brand safety protects your reputation.
How to Prioritize Brand Safety on Facebook
A company’s brand reputation is an extremely important asset, so its safety must be of paramount concern. Advertisers invest substantial capital into their marketing campaigns, and overlooking brand safety could potentially have counterproductive effects to their bottom-line.