Mobile Web Magazine Audiences are up 17%
The way people consume information has been rapidly changing over the last years. Print media like magazines, books, and newspapers have been drastically affected by the digitalization of our world.
ICYMI: Hearst UK Introduced a New Metric to Marketers📈, Check Out Snapchat’s New Ads Manager👀, & Agencies turn to WeWork for cost savings and cultural perks👍🏼
Missed a few things this week? We’ve got you covered. Hearst UK Introduced a New Metric to Marketers SocialChimp Blog While searching for the one insight that reveals the hidden pot of gold, we have been oversaturated with data that simply just does not matter….
DoubleClick for Publishers Rebranded as Google Ad Manager
Google is sunsetting the AdWords & DoubleClick brands in a major rebranding aimed at simplification: They will now be known as Google Ads, Google Marketing Platform, and Google Ad Manager.
Check Out Snapchat’s New Ads Manager
With over 166 Million daily users, Snapchat has a distinct young, untapped, high-income demographic with great marketing potential. It has proven to be an underpriced source of attention for advertisers.
Hearst UK Introduced a New Metric to Marketers
While searching for the one insight that reveals the hidden pot of gold, we have been oversaturated with data that simply just does not matter. In the world of meaningless numbers, Hearst UK has developed an effective metric that you should actually pay attention to.
Telecom Giants Looking to Compete With Silicon Valley for Ad Dollars
With its recent purchase of AppNexus and Time Warner, AT&T is looking to compete with Silicon Valley giants Facebook and Google for ad revenue.
Some Amazon Prime Day Finds Perfect for Digital Marketers
Amazon Prime Day starts July 16, 2018, at 3:00 PM Eastern Daylight Time. We’ve got you covered some perfect items for digital marketers.
Which Social Media Platform Should You Be Using For Your Business?
Here’s an interesting statistic: 88% of U.S. businesses are using social media for their marketing. If you’ve ever tried to get everyone inside your business on track with anything, you know how difficult it can be to get everyone to agree on doing things the same way.
Why You Should Start Doing Email Resend Campaigns
But what about a week after your email campaign when you realize the results weren’t quite what you expected? What do you do about all those people who never even opened the email?
Personal Info Database With 340 Million Records Leaked By Exactis
This leak is part of a trend of databases full of consumer information being made available on the internet for anyone who knows how to look it.
