Grow Your Email List With These 3 Social Media Strategies
Your email list is one of the most valuable assets a business can have. No matter how many followers you have on your social media channels, you are still chained to one thing: the platforms and their algorithm. What if Twitter goes under and you…
The Ultimate List of Marketing Terms You Should Know
Here you will find the ultimate list of marketing terms you should know. Due to the hundreds of terms and acronyms in the marketing world, it can get a little overwhelming and confusing. However, there are several categories that can help simplify each term, including…
How To Generate Leads With Email Marketing
In the new digital marketing world with many different ways to advertise such as Google PPC, social media ads and bots, email marketing is still the best way to generate leads for your business. 59% of B2B marketers say email is their most effective revenue…
7 Beauty Salon Marketing Ideas and Tips
Are you looking for beauty salon marketing ideas? Here you will find some helpful tips to assist your salon’s marketing process. It can be difficult to compete with other salons because they are everywhere. However, with enough hard work and dedication, you can attract more…
The Importance of A/B Testing In Email Campaigns
A/B testing is one of the simplest methods for gathering empirical data. Essentially, you test something one way (A), then you change one element of it and see how the results differ (B).