What Is The GDPR And How Does It Affect Publishers?
On May 25, the General Data Protection Regulation will go into effect. The culmination of years of negotiations and debate, the GDPR will establish a new set of rules regarding the way companies can collect and use data in the European Union. The idea is to…
A Brief History of Digital Marketing
Here’s a fun little exercise: take a second and imagine what life would be like today without the internet. You wouldn’t be reading this, for a start. There’d be no email. No Googling. If you run a business, can you imagine not even having a…
